One question which I encountered a few days back and which made me silent was can we use Meta Description in tags? Read on this blog post of mine to understand can I use Meta Description in tags?
Are you aware about Tags and Meta Description? Well first let me tell you about both of them separately.
I guess if you are a bit aware about Search Engine Optimization or SEO then I am sure you are also aware of the term Meta Tags. These are a group of tags to define any web page and it mainly includes Title, Meta Description and Meta Keywords, and it is meant for search engines, to let them know about the purpose of that particular web page.
These days mostly people ignore using Meta Keywords, but Meta Description along with Title tags means a lot for any web page, as these were the two which shows itself in search results and based on which user decide if they want to visit your web page or not? So you can easily understand its importance.
Normally it is a short description of any web page and it is considered that Google consider its length to be of less than 160 characters only.
What is a tag then? I guess you must not be confusing it with the Meta Tags, which we discussed above.
When it comes about blogging, along with the options of categories there is one more option to categorize your blog post and it is of tags. Normally it is being considered that a particular article or blog may belong to a single category but can be categorized in different tags, based on which user can be able to search them on your website or blog.
So ideally, you can say that tags are the important keywords of your blog or article based on which if someone searches on your blog then this particular post which is tagged with it should come into display.
When a person first asked me this question I became a bit silent for few seconds, reason being I never thought it in this way. We normally has used the title of the post in the tags, which certainly don’t have more than 60 or 65 characters, but when a person is asking you to make a 160 characters long sentence as the tag of your blog, what will be your reaction?
What do you say about it, I guess a few blog readers of mine who are good into SEO will definitely share their opinion about it that can we use Meta Descriptions in tags or not?
As far as my response is considered I replied to the gentleman that no, it would not look good if we place such a long sentence into the tags field of a blog, as it will look spammy and cheap as well. Mostly if a person is going to search on a particular site, maximum keywords which he or she is going to use is either of 5 words, or 6 words. I don’t think someone is going to search for a sentence in any particular blog, so there is no point in making Meta Description as the tag of that particular blog.
But then if you see the search trends on Google and other search engines, you will realize that people use to search for long-long sentences in those search engines. If they can do so in search engines, then why not on your blog, they might search for long sentences on any blog too?
In that case if a blog is not displayed in search results, how the user will gonna reach to your blog post?
Though I replied no to the question, but somewhere these things were coming in my mind, and which was confusing me. This is the reason why I thought to blog on it and let us hear the opinion of others. After all what can be the pros and cons of using Meta Description as the tags of your blog? Please do reply or share your opinion with us in the form of comments below.
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